Advisory Notes: Why Creative Firms Stall Without Care
Creative firms rarely collapse all at once.
More often, they stall — slowly, quietly — when care drops out of the system.
The work I do is for leaders who feel that happening before they can name the issue.
That’s common. If you could name it cleanly, you might not need help.
What you can feel is drift: a loss of cohesion; a recurring tension; a tiredness no new system resolves.
What Does Care Look Like in Practice?
It starts with private, unhurried, human conversation.
I work one-on-one with leaders and creatives across an organization, creating space for people to speak honestly about what they’re carrying, what they’re avoiding, and what’s quietly shaping the culture.
Over time, those conversations begin to realign how people see one another — not as roles or problems, but as collaborators working toward a workplace that can succeed financially, creatively, and as a community.
You care about the work. And about the people who make it.
You’ve likely tried other approaches. Consultants. Frameworks. Offsites. Performance systems.
Some helped for a while.
None reached what you’re seeing now, because what’s fraying isn’t a process problem. It’s a human one — subtle, relational, cumulative.
This work I do is also for founders and senior creatives who found themselves promoted into leadership without preparation for the emotional weight the role carries.
You may be excellent at the craft — and increasingly uneasy in rooms where decisions shape other people’s confidence, motivation, and sense of safety.
I sure was.
In my early years, I felt pressure to have answers when what was actually required was restraint. Listening. Staying present. Not tightening control just to relieve my own discomfort.
If you’re willing to look at how you shape the system — especially under stress — this work can help.
The work is for organizations that want to grow without hollowing themselves out.
Not just bigger. Better. More coherent. More humane. Places where people don’t have to trade their inner life for success.
It’s for leaders who understand that culture is not something you install, but something you live every day — through what you notice, what you avoid, and how you respond when things go sideways.
And just as importantly, this work is not for certain situations. It’s not for leaders looking…
- for a quick fix
- a motivational boost
- or language to justify decisions they’ve already made.
It’s not for organizations that want culture work without discomfort, or insight without responsibility.
It’s not for leaders who believe the problem is “on them” — the team, the creatives, the younger generation; those others.
It’s not for firms that want workshops, decks, or branded programs. As I’ve said many times, I don’t offer those because, in my experience, they rarely change what actually matters.
And it’s not for people who aren’t willing to slow down long enough to notice what’s already happening.
This work we do happens through conversation.
Through careful listening.
Through naming patterns that are usually invisible because they’re so familiar.
It asks leaders to tolerate uncertainty long enough for something truer to emerge.
If that sounds like relief rather than threat, you’re likely in the right place.
If it sounds frustrating, vague, or unnecessary, that’s useful information too.
This work isn’t about fixing creative people.
It’s about helping leaders create the conditions where creative people — and the business itself — can breathe, adapt, and do their best work.